Scam Alert: You say yes even if you don't want to; How innocent people are getting trapped in dark patterns, know here...

 
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Be it ordering food or shopping or even cab service. Mobile apps come to the mind of most people every time. Anything can be ordered in minutes sitting at home. This trend has gained momentum in the last few years. In such a situation, some difficulties have also arisen, which become a cause of trouble if ignored even a little. E-commerce, cab service, and many such platforms take advantage of the small negligence of the users.

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These days a term is in the news, that companies are using to earn their profits, and their work is also going on in full swing. We are talking about dark patterns, which companies use to confuse customers. What is the dark pattern? What are the disadvantages of this and what precautions are necessary to keep yourself safe from it? Here are the people who are going to tell.

People getting trapped in the dark pattern
Most of you may not know about dark patterns. But because of this, you are suffering losses daily. The question is how? We order the thing we want to buy and add some things to the card, which is used by these companies. Customers are forced to buy the product by showing misleading advertisements. Notifications related to the things added to our card are repeatedly sent to us.

Limited deal, you must have heard this a lot. Customers are shown that the deal on the thing they have added to the card can end on time. Most people get trapped in this and buy it. But in reality, it has nothing to do with the truth. Rather, companies use it to sell their goods as much as possible. It is called a dark pattern in a common language.

Why is it wrong to use a dark pattern?
By using dark patterns, e-commerce or other types of companies mislead customers, they are manipulated to buy goods, which is not right. Given this pattern of companies, such misleading advertisements were also banned recently. However, despite this, many such platforms are using dark patterns a lot.

How to identify a dark pattern
To check whether an app or website is trapping you in a dark pattern or not, it is important to pay attention to some basic things.

If you are unable to remove an advertisement pop-up on an app or website, then understand that the app or site is using a dark pattern.

Often the option to remove advertisements is very small. Which is not even visible.

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There are many such products on which it is written Limited Deal. That is, if the product is not purchased in time, then the deal will be missed. Many people get trapped in this and buy it quickly. Whereas this is just a means for companies to fool people.

The signup process is easy but the sign out process is complex. Yes, there are some apps and websites on which it is easy to log in, but when it comes to signout, the option is not visible anywhere.

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